Winter 2017

DJ Max in Action

Here we are, DJ Max, Winter 2017 and above a beautiful Black Barn sunset from a January Wedding this year. Something to remember Summer by, although it was an especially appalling Summer, where the weather was concerned. Lets hope for better weather next year!

Interestingly and thankfully, all my Weddings were largely unaffected by  ‘said’ Weather with regards to the outdoor Ceremonies everyone has nowadays. The one that was affected, @Wallaceville House, the drizzle, rain and cold arrived just as we finished the Ceremony. It was a traditional Scottish styled Wedding with the Bride piped in, a knot tied and some Kilts in evidence. I made the quip “that it must be just like home” to some of the guests who had traveled from Scotland to be greeted with some chuckles and agreement at the comment.    We had a great hooley with a few Reels and some more Bagpipes thrown into the dancing.

Generally, Winter is a time of hiding indoors  and Brides and Grooms are starting to think about their upcoming Spring and Summer Weddings and are nailing down the finer details.  It is also the time of year when DJ’s are starting to think about their marketing and what new gear they’d like to have in time for the seasonal rush.

Last year I added a Rane 64 DJ Mixer (Rane are pretty much the most acoustically pure, ‘off the shelf’ mixers on the planet), and after a decade plus of using Pioneer DJM series mixers, I’m blown away by the lift in quality of the Rane audio versus the Pioneer.  I also added an 18″ HK Audio Pulsar Subwoofer and K&M crank handled windup distance rod to support placing my mighty HK Audio L5 series top box on. It’s an expensive business staying up to date with gear and I’m alway working to upgrade each time I buy anew. My intention, around November, is to add a 2nd Pulsar Sub and to potentially upgrade my Wedding Ceremony system from my current HK Audio S.M.A.R.T. ( a very cool and powerful wee system) to a HK Audio Soundcaddy, tho’ I’d really like a Sennheiser LSP 500. The Soundcaddy is very cool, but requires power. The LSP 500 is Lithium Battery powered and can be fitted with up to 3 wireless Sennheiser microphone systems. The LSP 500 with mics runs to about 4.5 times the price of the Soundcaddy, with the questions being … do my clients really want this? Will they and can they afford to pay for it? Am I just doing this for the satisfaction of myself in offering my clients the ultimate in convenience and technology? It is very easy to over capitalise!

Today I renewed my Google Adword and Facebook marketing, these are just a few of the hidden costs that my clients don’t necessarily see or have an awareness of but that can come with real benefits for my business and for my prospective clients as it puts me ‘in front of them’, so to speak, and gives them access to my superb services.

Winter is obviously a much quieter time of year for most of us Wedding specialists, people hibernate and plan. However, it is not entirely quiet and over the next few months I have a spate of 50th’s to DJ; I’ve already done 3 this year and several last year. They are very much a thing and they have all been a lot of fun. At 50 people have been exposed to a wide gamut of tunes and so you get to DJ a wide variety of genres and eras, which I love and thrive on. It is extremely satisfying to get a party rocking to the Rolling Stones Honky Tonk Woman and blending/mixing it out to something like Ram Jams Black Betty, or even Whitney Houston, and then into something like Rihanna or Jax Jones House Work.  Three of the 50th’s were quite large scale and required a lot of physical work setting up and many hours and site visits to plan. They looked and sounded brilliant, especially a Warehouse party where we rigged a large lighting and Mirrorball cluster, a rig I emulated on a lesser scale for another 50th a month or 2 later (check out my DJ Max Facebook for some images) . One day I’ll have a roadie! One of the 50th’s had close to a $100,000 thrown at it and is easily one of the most extravagant parties I have participated on. With that kind of a spend you want to be very on your game and I was and it ROCKED. The most recent one I DJ’d for 10 hours, starting @5PM and finishing @3AM, I was having so much fun and they were such cool clients. Though it was a bit of a mission lugging my large volume of gear up the steps of their beautiful home … and then back down again. Again, one day I’ll have a roadie :~).

Until next time, ciao my amigos.